Typography

Find the fonts in Canva: Brand › MARS Wildlife Rescue › Fonts. They’re also in the Client Files folder.

Atkinson Hyperlegible

Atkinson Hyperlegible is primarily used for body text, emphasizing legibility as the key factor in type selection.

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Lorem ipsum, dolor sit amet consectetur adipisicing elit. Eligendi, dicta? Cupiditate omnis saepe pariatur iure aliquam, corrupti minus odit sint soluta tempore dolorem perspiciatis impedit totam doloremque assumenda officiis dignissimos excepturi commodi asperiores esse, itaque labore ipsa exercitationem? Eos, nemo!

Zenon Black

Zenon Black is used for h1-h3 headings.

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

heading 1

Interstate

Interstate is used for sub-headings, captions, and other text.

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

heading 4

Text Examples

Graphic “catchphrases” can be aligned so they are the same width while both lines are different text sizes.

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Text should always be on a plain background or on a paper-tear swash. If the background is too busy, use a slightly transparent colour to “dull” the details.

MARS eagle poster: text on a background with a transparency layer, and text on a paper-tear swash Layer breakdown: background layer, subject layer, paper-tear swash, and transparency layer

Magic Layers in Canva is a really useful tool to separate different elements in an image so you can layer them easily.

Canva editor showing the separated layers of an image Canva Magic Layers tool in the Edit image panel